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Search Syndication

Connect search demand to your publisher network.

Connect provider feeds to publisher links, set search caps and revenue-share rules, and understand the results by keyword, domain and traffic source.

Compare search activity across periods

Searches, NET searches and clicks, with publisher, link, advertiser and feed filters. Values are shown as captured for the selected period, not a performance guarantee.

Compare search activity across periods

Full screenshot. No cropping.

Nexus Search dashboard showing captured search activity, period comparison and partner filters.

Actual Nexus dashboard · original captured values. Searches, NET searches and clicks, with publisher, link, advertiser and feed filters. Values are shown as captured for the selected period, not a performance guarantee.

Feed + linkseparate partner controls
Keyword-levelreporting context
EPC / RPMperformance indicators
Built forSearch networksFeed aggregatorsPublisher networks

Inside the product

Connect partners. Set rules. Track results.

All core features ↗
01

Provider feed setup

Configure the advertiser, search engine, provider URL, search cap and revenue share. Keep NET reporting settings with the feed they describe.

02

Publisher link management

Assign feeds to a publisher link and configure integration type, traffic type, backfill and commercial settings in one resource editor.

03

Keyword handling

Define keyword and domain rules, use keyword-replacement controls at feed level, and carry query and SubID context through supported URL macros.

04

Environment targeting

Configure countries, operating systems, browsers and browser versions, devices and domains at the relevant feed or link level.

05

Traffic-quality controls

Set applicable referrer, IP, datacenter, crawler, VPN and proxy policies. Review errors alongside traffic and financial indicators.

06

Search-specific reports

Compare searches, monetized traffic, visitors, unique IPs, cost, revenue, EPC, RPM, profit and ROI. Switch to Keyword List or Keyword Count views.

Inside the workflowIllustrative
INCOMINGSearch queryPublisher · country · device
Targeting + search capsNEXUS
DELIVERYEligible demand feed
VISIBILITYClick + provider report

Compare traffic, clicks and provider NET reports to understand which routes contribute to your margin.

A day in the platform

From setup to a decision.

A practical workflow for your Search operation, with the relevant controls at each step.

  1. 01

    Connect a provider

    Choose the search engine and feed URL, then configure commercial and reporting settings.

  2. 02

    Build the publisher link

    Assign eligible feeds and define the integration, search cap and backfill rules.

  3. 03

    Set traffic eligibility

    Review country, browser, device, domain and keyword controls.

  4. 04

    Investigate the outcome

    Compare monetized searches, EPC, RPM and profit by source or keyword.

Reporting that fits the channel

Compare traffic, quality and commercial results.

Keep delivery, traffic quality and commercial results in context. Available dimensions depend on the selected report.

Explore reporting & data freshness ↗

Performance indicators

  • Searches
  • Monetized
  • Unique IPs
  • Visitors
  • Coverage
  • Clicks
  • Cost
  • Revenue
  • EPC
  • RPM
  • Profit
  • ROI

Ways to break it down

Publisher / link · Feed · Country · OS / browser · Device · Domain · Keyword list · Keyword count

Deployment scope. Search feed and link controls differ. Provider integrations, NET import timing and metric definitions are confirmed during deployment.

A closer look

Targeting, limits and partner controls.

Configure the resource that owns the decision. Features and integrations are scoped to your enabled modules.

Search caps

Set feed and publisher-link caps separately. Operating limits are not commercial plan entitlements.

Revenue share

Keep provider and publisher commercial terms attached to the corresponding resource.

Backfill

Configure publisher-link backfill as part of the integration.

Source context

Use publisher IDs, SubIDs, domains and queries to investigate traffic relationships.

NET imports

Configure NET statistics and the provider adapter where available. Import timing depends on the provider.

Reusable reports

Choose dimensions and columns, save report templates and export CSV.

Compare targeting across all products ↗

Inside Nexus / Search Syndication settings

Start with the link settings.

Define how a publisher link receives and handles Search traffic. Link type, integration and backfill sit together in Settings; targeting and traffic-quality rules have their own tabs.

About these screenshots

Captured from Nexus. Identifying context is outside the frame. Cropped from a new, unsaved Search link. The selections and numeric defaults illustrate the editor, not a recommended setup or a commercial offer.

Explore targeting and operating controls in Resources ↗

What the audience sees

Search ads and sponsored results

Search advertising responds to an explicit query or intent signal. A user sees a concise sponsored result, while the platform coordinates publisher access, eligible demand feeds, bid policy, traffic validation and click reporting behind the response.

Explore this ad format ↗

Illustrative placement, not a live advertisement. Format and integration scope are confirmed for your deployment.

Illustrative placement · no customer data

Part of your Nexus

One product. A wider operating platform.

Across the Nexus suite

Open standards. Your own platform.

Explore the integration foundation
IAB Tech Lab

OpenRTB

2.4 / 2.5 / 2.6 configuration

Connect exchange and demand partners with version selection, auction settings, bid floors and timeouts in the RTB module.

OpenRTB specification
IAB Tech Lab

VAST

Video ad serving

Manage video channels and VAST tags. Review starts, quartiles, completions and URI diagnostics in the video module.

VAST specification
AI connectivity

Full MCP

A structured interface for AI clients

Connect compatible assistants to discover tools and work within authenticated, domain-scoped operational boundaries.

Explore AI + MCP
Your operating model

White-label

Your brand. Your domains.

Build your partner-facing experience around your identity, enabled products and agreed deployment requirements.

Explore white-label

Protocols apply to the relevant Nexus modules. Supported versions, player compatibility and partner interoperability are confirmed for your integration. References to IAB Tech Lab standards do not imply certification or endorsement.

Make it concrete

See Search in your workflow.

Bring your use case, partner integrations and expected volume. We will map the relevant controls.

Book a walkthrough ↗