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VAST video
← All products

Video monetization

From publisher channel to playback report.

Manage publisher channels and demand tags in a dedicated VAST workspace. Configure environments, pricing and delivery limits, then follow video events from Started to Completed.

Book a demo ↗Explore price plans

Review video performance and request volume

Requests, impressions, clicks, revenue, publisher revenue and profit, alongside Video Performance and QPS charts. Values are shown as captured for the selected period, not a performance guarantee.

Review video performance and request volume

Full screenshot. No cropping.

Nexus Video dashboard showing six traffic and revenue indicators, a performance chart and a total QPS chart.

Actual Nexus dashboard · original captured values. Requests, impressions, clicks, revenue, publisher revenue and profit, alongside Video Performance and QPS charts. Values are shown as captured for the selected period, not a performance guarantee.

Channel ↔ tagcontrolled demand access
Web / App / CTVenvironment settings
Start → completevideo event reporting
Built forVideo publishersCTV operatorsAd networks

Inside the product

Connect partners. Set rules. Track results.

All core features ↗
01

Publisher channels

Configure publisher, price type, CPM, floor, required fields and the web, app or CTV environment.

02

Demand tag management

Keep advertiser, source, tag type, timeout and delivery settings together. Tag configuration offers VAST, Audio and RTB options.

03

Application-level targeting

Configure countries, operating systems, ad sizes, languages, bundle IDs and application names.

04

Delivery limits

Set applicable hourly and daily revenue, request and impression limits. Demand tags add maximum QPS and scheduled-delivery controls.

05

Channel and tag grants

Assign allowed tags to a channel and allowed channels to a tag. Keep publisher integration and host configuration separate from demand.

06

Video-specific reporting

Inspect VAST URI validity, errors, fill, impressions and revenue. Review Started, First Quartile, Midpoint, Third Quartile and Completed.

Inside the workflowIllustrative
INCOMINGPlayer requestWeb · app · CTV environment
Tag access + delivery limitsNEXUS
DELIVERYVAST response
VISIBILITYPlayback + error events

Review request and VAST URI errors alongside impressions, fill, revenue and video milestones from Started to Completed.

A day in the platform

From setup to a decision.

A practical workflow for your Video operation, with the relevant controls at each step.

  1. 01

    Create the channel

    Define publisher, pricing, environment and integration fields.

  2. 02

    Configure the tag

    Set demand source, timeout, targeting and delivery limits.

  3. 03

    Connect eligible demand

    Grant access between channels and tags.

  4. 04

    Follow video events

    Review request and URI errors alongside fill, revenue and completion.

Reporting that fits the channel

Compare traffic, quality and commercial results.

Keep delivery, traffic quality and commercial results in context. Available dimensions depend on the selected report.

Explore reporting & data freshness ↗

Performance indicators

  • Requests
  • Tag requests
  • Errors
  • Valid / invalid URI
  • Impressions
  • Fill %
  • Revenue
  • Publisher CPM
  • Started
  • First quartile
  • Midpoint
  • Completed

Ways to break it down

Channel / tag · Country · OS · App bundle · Application · Environment · Device / size

Deployment scope. VAST versions, player and SDK compatibility, device support and audio delivery are confirmed for the agreed integration—not assumed for every environment.

A closer look

Targeting, limits and partner controls.

Configure the resource that owns the decision. Features and integrations are scoped to your enabled modules.

Environment

Select web, app or CTV and configure the required request fields.

Commercial setup

Set publisher price type, CPM and floor, with demand-tag CPM configured independently.

Traffic policy

Configure network-risk and applicable referrer, IP and user-agent matching checks.

Expiry and limits

Control impression expiry, QPS and hourly or daily limits.

Delivery context

Configure tracking pixels and scheduled delivery on demand tags.

Playback evidence

Review URI validity, invalid impressions, fill and completion events.

Compare targeting across all products ↗

Inside Nexus / Video / VAST settings

Give every channel a clear setup.

Review the channel’s commercial settings and request requirements in General. Keep price type, floor, environment and required fields distinct from targeting and traffic filters.

Configure channel pricing and environment

Review price type, CPM, floor, rate optimization, environment and required request fields in the channel’s General settings.

Configure channel pricing and environment

Full screenshot. No cropping.

Nexus Video channel General settings with price type, CPM, floor, rate optimization, environment and required request fields.

Actual Nexus settings · identifying context excluded. Review price type, CPM, floor, rate optimization, environment and required request fields in the channel’s General settings.

About these screenshots

Captured from Nexus. Identifying context is outside the frame. Cropped from an existing channel’s General tab; its name, publisher and identifier are outside the frame. The displayed CPM and floor are channel settings, not Nexus plan prices or recommendations.

Explore targeting and operating controls in Resources ↗

What the audience sees

In-stream video advertising

In-stream video advertising plays inside a video player before, during or after the requested content. The viewer experience depends on more than the media file: VAST metadata, wrapper depth, player capability, duration and tracking must work as one delivery chain.

Explore this ad format ↗

Illustrative placement, not a live advertisement. Format and integration scope are confirmed for your deployment.

Illustrative placement · no customer data

Part of your Nexus

One product. A wider operating platform.

Your white-label platform ↗

Your brand, domains and partner experience, with deployment scope agreed up front.

Connected AI + MCP ↗

Connect supported AI clients through an identity-aware setup and inspect the available tools.

Engineering and support ↗

Server management, integrations and custom development around your platform.

Across the Nexus suite

Open standards. Your own platform.

Explore the integration foundation
IAB Tech Lab

OpenRTB

2.4 / 2.5 / 2.6 configuration

Connect exchange and demand partners with version selection, auction settings, bid floors and timeouts in the RTB module.

OpenRTB specification
IAB Tech Lab

VAST

Video ad serving

Manage video channels and VAST tags. Review starts, quartiles, completions and URI diagnostics in the video module.

VAST specification
AI connectivity

Full MCP

A structured interface for AI clients

Connect compatible assistants to discover tools and work within authenticated, domain-scoped operational boundaries.

Explore AI + MCP
Your operating model

White-label

Your brand. Your domains.

Build your partner-facing experience around your identity, enabled products and agreed deployment requirements.

Explore white-label

Protocols apply to the relevant Nexus modules. Supported versions, player compatibility and partner interoperability are confirmed for your integration. References to IAB Tech Lab standards do not imply certification or endorsement.

Make it concrete

See Video in your workflow.

Bring your use case, partner integrations and expected volume. We will map the relevant controls.

Book a walkthrough ↗