NEXUSAD PLATFORM
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VAST video

VAST video

Core features.

Manage publisher channels and demand tags in a dedicated VAST workspace. Configure environments, pricing and delivery limits, then follow video events from Started to Completed.

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Concept illustration of video delivery across browser, mobile and television screens.
Channels, tags and playback events.Concept illustration
controlled demand access
Channel ↔ tag
environment settings
Web / App / CTV
video event reporting
Start → complete

Inside the module

Keep the channel and the playback context.

Publisher Channels

Publisher channels

Configure publisher, price type, CPM, floor, required fields and the web, app or CTV environment.

Demand Tags

Demand tag management

Keep advertiser, source, tag type, timeout and delivery settings together. Tag configuration offers VAST, Audio and RTB options.

App Targeting

Application-level targeting

Configure countries, operating systems, ad sizes, languages, bundle IDs and application names.

Delivery Limits

Delivery limits

Set applicable hourly and daily revenue, request and impression limits. Demand tags add maximum QPS and scheduled-delivery controls.

Channel Access

Channel and tag grants

Assign allowed tags to a channel and allowed channels to a tag. Keep publisher integration and host configuration separate from demand.

Playback Reporting

Video-specific reporting

Inspect VAST URI validity, errors, fill, impressions and revenue. Review Started, First Quartile, Midpoint, Third Quartile and Completed.

Additional Fraud Filters are optional. See the plan details for add-ons; supported controls depend on the resource and agreed integration.

Inside the operation

Explore VAST video in operation.

Choose a stage to see its controls. This is a workflow explanation; explore the actual platform in a demo.

VAST videoWorkflow
01 / Player requestChannelWeb · app · CTV
02 / NexusGrant & limit
  • Allowed tags
  • Targeting
  • Delivery caps
03 / VAST responseTagSource · timeout
Possible outcomes
Valid URIorNo fill / URI error
04 / REVIEWRequests · Tag requests · Errors
Channel and tag grants

Assign allowed tags to a channel and allowed channels to a tag. Keep publisher integration and host configuration separate from demand.

  • Allowed channels
  • Allowed tags
  • Delivery limits
A VAST response does not guarantee playback or completion. Events depend on the player and agreed integration.Workflow illustration, not a live account. VAST versions, player and SDK compatibility, device support and audio delivery are confirmed for the agreed integration—not assumed for every environment.

See it with your team.

Bring your operating requirements. We will walk through the current interface and the relevant configuration, integrations and reporting controls.

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Reporting that fits the channel

Compare traffic, quality and commercial results.

Keep delivery, traffic quality and commercial results in context. Available dimensions depend on the selected report.

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Performance indicators

  • Requests
  • Tag requests
  • Errors
  • Valid / invalid URI
  • Impressions
  • Fill %
  • Revenue
  • Publisher CPM
  • Started
  • First quartile
  • Midpoint
  • Completed

Ways to break it down

Channel / tag · Country · OS · App bundle · Application · Environment · Device / size

Deployment scope. VAST versions, player and SDK compatibility, device support and audio delivery are confirmed for the agreed integration—not assumed for every environment.

Keep the operating context

Controls that connect to a decision.

Connect publisher channels and demand tags, configure web, app or CTV environments, and review VAST URI validity, fill and playback event reporting.

  • Allowed channels & demand tags
  • Environment, CPM & delivery caps
  • URI errors & playback events

Review request and VAST URI errors alongside impressions, fill, revenue and video milestones from Started to Completed.

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Extend the workflow with AI + MCP.

Connect supported AI clients to domain-scoped tools. Access, audit history and allowed operations stay within the boundaries configured for your deployment.

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Across the Nexus suite

Open standards. Your own platform.

Explore the integration foundation
IAB Tech Lab

OpenRTB

2.4 / 2.5 / 2.6 configuration

Connect exchange and demand partners with version selection, auction settings, bid floors and timeouts in the RTB module.

OpenRTB specification
IAB Tech Lab

VAST

Video ad serving

Manage video channels and VAST tags. Review starts, quartiles, completions and URI diagnostics in the video module.

VAST specification
AI connectivity

Full MCP

A structured interface for AI clients

Connect compatible assistants to discover tools and work within authenticated, domain-scoped operational boundaries.

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Your operating model

White-label

Your brand. Your domains.

Build your partner-facing experience around your identity, enabled products and agreed deployment requirements.

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Protocols apply to the relevant Nexus modules. Supported versions, player compatibility and partner interoperability are confirmed for your integration. References to IAB Tech Lab standards do not imply certification or endorsement.

See these capabilities in your workflow.

Share the channel, expected volume and integrations. No credentials or production data required.

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